A 24 Hour, 200KM Challenge with a Million Dirham Mission
On November 20th 2025 at 8pm, Sam McCone, the owner of McCone Properties, will attempt a UAE first, running 200 kilometres straight in 24 hours on Kite Beach to raise AED 1 million for The Sparkle Foundation.
His mission is to build a new school in Malawi, transforming thousands of children’s lives through education, healthcare, and nutrition.
A UK, US and UAE registered charity operating in Malawi, The Sparkle Foundation empowers communities through education, healthcare, nutrition, and empowerment.
Over the past decade, Sparkle has transformed 30,000 lives and aims to reach 100,000 lives by 2030 through sustainable community development
Together, We Can Make a Difference
By joining this movement, your organisation helps deliver education, opportunity, and hope to thousands of children in Malawi.
66 days left
The best of luck with this amazing initiative to raise money for a great cause.
Great cause, good luck for this crazy challenge!💪🏽
Amazing cause. Bold campaign run! Wishing you good luck!
The great cause, efforts and commitment are inspirational
Well done Daddy for all you are doing for the kiddies in Malawi, i'm so happy to call you my Daddy xxx
Good luck Sammy
Go on son!!!
Good luck Sam you’ve got this!! X
May your marathon run inspire other organizations as well to join in the efforts! Thanks for all you do for us and the company
More power to you Sam
Best of luck Sam!
Amazing! We love Malawi - great initiative.
Best of luck Sam for this amazing initiative!!! We’re rooting for you! From Gwen and Havid
Amazing ! Best of luck Sam
Sam - what an amazing thing to do. you’re crazy but i admire you! good luck. Ben Stroud